Tags: Marketingsocial media


You probably heard about the 5
"P"s ofMarketing:
Product: The products or services offered to your customers/clients.
• Price: The pricing strategy for the desired profit margin.
Place: Distribution --getting your product/service to your target market.
Promotion: Communicating with your customers.
• People: The value of your people and people at large (i.e. influencers)
But if you think about it, Social Media is different;
with Web 2.0 it is no longer a monologue, it's now a dialogue, so there really are more than just a handful P's in Social Media and Social Media Marketing.

So let's take it up a notch, shall we?.. Here is the 25 P's of Social Media we can think of:
Provide: Something of value...
Petition: Demand innovation, make folks, platforms, messages better!
Productize: Yes, new word! Make your offer easy to understand!
Promote: Your product, service, business, events, news (don't overdo).
Personalize: Let them see the "real" you.
Participate: Interact and engage (your audience)
Play: Take it easy, it's not all strategy... :)
Pace: Take it easy, don't over do it. Just don't!
Protect: Protect your brand, industry, service, peers
Plan: Yes, plan --don't just do it!
• Propel: Initiate discussions, bring the best out in people.
Pamper: Recognizeplayers, collaborate, give credit where credit is due.
Partake: Answer questions, participate in discussions/chats.
• Peer: Do not underestimate players based on their followers, community
Penetrate: Cover all aspects
Patrol: Entire landspace --correct & clarifystatements and behaviors
Perform: Do it! Just do it!
Persist: Don't give up!
• Predict: Think what's next...
• Pioneer: Don't hold back, try different things (white hat rule though!)
• Practice: Don't be afraid, practice makes perfect; learnings await you!
• Propose: Propose ideas, solicit business (humbly), ask for collaboration.
Punctuate: Don't be afraid of repeating your point, though not bot-like.
Pursue: Follow up; be persistent to engage: to get answers, be heard.
• Pay Attention: To influencers, trends, competition, customers.
Also pay attention to the fact there are are more letters in the alphabet! Why is the letter "P" significant? The answer is, it is not! We just wanted to expand on the existing discussion on Social Media and on Marketing based on our own thoughts and learnings, that's all... :)

..and you know what the biggest P is?
Be Positive!

Hey, speaking of 'P's, can you think of more Ps?..
______________
Connect with us: Office Divvy on twitter | on FACEBOOK

@TOSIN ABASI : A Sketch.

PICK-A-'P' for PRESIDENTIAL PLANTING -PROPER


Vegetable Garden Will Be Installed on White House Grounds - washingtonpost.com
Shovel-Ready Project: A White House GardenWhite House Gardens - A History And Pictorial Record


By Jane Black
Washington Post Staff Writer
Friday, March 20, 2009; Page C01

For more than a decade, food activists have rallied, cajoled, even pleaded for a vegetable garden on the White House lawn. Now they're finally going to get it.

Today, first lady Michelle Obama will host a groundbreaking for a White House kitchen garden on the South Lawn. She will be joined by students from Bancroft Elementary in Northwest Washington, , whose participation in the project will continue past today, as they help with planting in the coming weeks and harvesting later this year.

The 1,100-square-foot garden will include 55 kinds of vegetables, including peppers, spinach and, yes, arugula. (The selection is a wish list put together by White House chefs.) There will also be berries, herbs and two hives for honey that will be tended by a White House carpenter who is also a beekeeper. The chefs will use the produce to feed the first family, as well as for state dinners and other official events.

The White House will use organic seedlings, as well as organic fertilizers and organic insect repellents. The garden will be near the tennis courts and be visible to passersby on the street. The whole Obama family will be involved in tending the garden, White House spokeswoman Katie McCormick Lelyveld said.

Proponents of the garden see the move as a victory for fresh, wholesome food. With the Obamas as role models, it could also be a turning point in their battle to overturn the perception of organic food, farmers markets and gardens as the preserves of the elite.

"Nothing could be more exciting," said Alice Waters, chef of Chez Panisse in Berkeley, Calif., who has been lobbying for a garden on the White House lawn since the first Clinton administration. "The symbolism of putting a seed in the ground is a promise of a real nourishment and education for the population who visits, the people who plant the crops and the people who pick from it."

The White House appears to be casting the garden as just another strategy to encourage healthful eating. President Obama famously learned the political perils of being too familiar with "elite" vegetables such as arugula. In several interviews, Michelle Obama has talked about the importance of healthful eating and the challenges of persuading her children to eat fruits and vegetables. But she tends to use words such as fresh and nutritious rather than organic and sustainable. "We want to use it as a point of education," the first lady said in an interview in the April issue of O magazine. "We want to talk about health and how delicious it is to eat fresh food, and how you can take that food and make it part of a healthy diet."

The Obamas' garden will not be the first at the White House. John Adams, the first tenant, planted a garden shortly after taking up residence in 1800. Woodrow Wilson brought in sheep to mow and fertilize the White House lawn in 1918, an effort to conserve resources for the war effort. In 1943, over the objection of the Agriculture Department, Eleanor Roosevelt planted a victory garden, inspiring millions of Americans to grow their own food during World War II.

Recent efforts have been more modest. Jimmy Carter, a Georgia farmer who extolled the virtues of gardening during his campaign, declined calls in 1978 to plant a vegetable garden at the White House. During the Clinton years, a small garden was planted on the roof; the White House rejected the idea of a larger garden on the lawn, saying it was not in keeping with the formal nature of the White House grounds.

Campaigners for the White House garden were pleased but not surprised by the move. Daniel Bowman Simon, who last year drove a school bus with a sustainable garden on its roof across the country to raise awareness for the idea, said in December he had given a presentation to Rethinking Soup, a project that brought together farmers and activists to discuss food issues. Rethinking Soup was organized in part by Sam Kass, who had worked as a private chef for the Obamas and joined the White House kitchen in January. Chez Panisse's Waters said the first lady had been receptive to the idea when the two met last summer. "She said: 'I don't know why we couldn't have one,' " Waters reported. "It seemed like the most natural thing in the world."

Simon and his partner, Casey Gustawarow, called for schoolchildren and disabled Americans to work in the White House garden. They also requested that the gardeners plant heirloom seeds and use compost made from food waste from the kitchens that serve the White House, congressional buildings and Supreme Court.

"This garden is a tremendous idea, one that is both timely and in some ways overdue," said former White House executive chef Walter Scheib. "There has always been a small garden at the White House, but this commitment by Mrs. Obama to local and freshly grown product is a progressive move forward that will raise the profile and awareness of local and sustainable food both at the White House and nationally to an unprecedented level. Chef [Cristeta] Comerford and all of the chef's brigade must be thrilled to have this resource at their disposal. I know I would have been."


No comments:

Popular Posts


Prof, P Pick-A-'P'

PP PERMANENT

CURRENT SPOOF

The Spoof : spoof news headlines, parody and political satire stories:

we are the WORLD.

wwfls.

free counters

PPP2

PPP3

adbrite

PPP A1

TOSIN VIDEO

Prof. P for PARODY

P for PARODY

P for PARODY
MADAM PRESIDENT MICHELLE BACHMANN of the UNITED STATES OF TEAHADISTAN (TEA PARTY NATION)

Popular Posts

You probably heard about the 5 "P"s of Marketing:
• Product: The products or services offered to your customers/clients.
• Price: The pricing strategy for the desired profit margin.
• Place: Distribution --getting your product/service to your target market.
• Promotion: Communicating with your customers.
• People: The value of your people and people at large (i.e. influencers)


Now with the New Media the same list has been re-purposed for the social media channels such as twitter,
facebook,
linkedin,
foursquare
etc. etc.
Some folks talk about the 3 P's some talk about the 4 P's..and of course the 5 Ps - PRIOR PREPARATION PREVENTS POSSIBLE PROBLEM.
But if you think about it, Social Media is different;, it is no longer a monologue, it's now a dialogue, so there really are more than just a handful P's in Social Media and Social Media Marketing.

• Provide: Something of value...
• Petition: Demand innovation, make folks, platforms, messages better!
• Productize: Yes, new word! Make your offer easy to understand!
• Promote: Your product, service, business, events, news (don't overdo).
• Personalize: Let them see the "real" you.
• Participate: Interact and engage (your audience)
• Play: Take it easy, it's not all strategy... :)
• Pace: Take it easy, don't over do it. Just don't!
• Protect: Protect your brand, industry, service, peers
• Plan: Yes, plan --don't just do it!
• Propel: Initiate discussions, bring the best out in people.
• Pamper: Recognize players, collaborate, give credit where credit is due.
• Partake: Answer questions, participate in discussions/chats.
• Peer: Do not underestimate players based on their followers, community
• Penetrate: Cover all aspects
• Patrol: Entire landspace --correct & clarify statements and behaviors
• Perform: Do it! Just do it!
• Persist: Don't give up!
• Predict: Think what's next...
• Pioneer: Don't hold back, try different things (white hat rule though!)
• Practice: Don't be afraid, practice makes perfect; learnings await you!
• Propose: Propose ideas, solicit business (humbly), ask for collaboration.
• Punctuate: Don't be afraid of repeating your point, though not bot-like.
• Pursue: Follow up; be persistent to engage: to get answers, be heard.
• Pay Attention: To influencers, trends, competition, customers.
Also pay attention to the fact there are are more letters in the alphabet! Why is the letter "P" significant? The answer is, it is not! We just wanted to expand on the existing discussion on Social Media and on Marketing based on our own thoughts and learnings, that's all... :)

..and you know what the biggest P is?
Be Positive!

Hey, speaking of 'P's, can you think of more Ps?..
______________

Connect with us: Office Divvy on twitter | on facebook
You might also like

Twitter Updates

stipple

WHY WAIT ! Check out my DAILY NEWSPAPER here. Thanks.

Loading…
26 August 2011
Politics
newsfeed.time.com - Gaddafi Loves Condi: Libyan Dictator Kept Photos of Former Secretary of State
TIME
Today's content
Politics9
Stories7
Media7
Art & Entertainment6
Leisure5
Technology5
Society5
Read it now!
24 hours on Twitter
by paper.li

Ad Space

Subscribe Now: text

Facebook Share

UpTweet

Please Follow on TWITTER would reciprocate

Followers

Popular Posts

Follow by Email

a

1

1

Custom Search

Post Point of View on Postings.

Pick-A-position

PROMPT PRECISE PROPER PIN-POINTING

AddThis

Bookmark and Share

DISCLAMER

Disclaimer :- “Some of the collection of pictures, articles and other materials are from my readers and also on random places on the internet. If you know of some reason they should not be here, please send me an email at OLLPVAMDDC@HOTMAIL.COM Thank you for visiting my blog. Have a nice day.





Watch Fast Money Videos to Find The Latest Business News